Recently, in Shandong province advance telephone conference on the trademark strategy implementation was informed that between 35 issues, trademark total strategic objectives as a registered trademark of linyi city over 30,000, with over 30 pieces of well-known trademarks in China, Shandong province, over 200, trademark over 20 pieces of Chinese geographical indications. At the same time, strive to two years ' time, every county of the city has more than a geographical indication of China trademark.
it is understood that by the end of last year, the valid registered trademarks in more than 25,000 pieces, ranking third in the province. Striving for 18 pieces of well-known trademarks in China, Shandong province famous trademark 127, respectively ranked fifth and sixth place in the province; “ cangshan garlic ” 、 “ tancheng Ginkgo ” 、 “ Flos lonicerae pingyi County ” 、 “ linshu Wicker ” 10 pieces, such as geographical indications in China, ranking fourth in the province.
currently the trademark in the benign mechanism of cultivating and developing gradually improved, and trademarks have been incorporated into the city's economic and social development programme of work, forming a positive overall leadership, government departments work together to promote, enterprise implementation, vigorously support the brand new pattern. Municipal Government introduced the views on strengthening the work of trademark, trademark strategy will be implemented as an important content of examination of the County Government, increase the intensity of policy support. At the same time, well-known trademarks, famous trademarks to enhance the reputation and competitiveness of enterprises, “ jinluo ” 、 “ Stanley ” 、 “ Shu he ” trademarks such as significant increase in the assessed value, become an important way to pledge.
next, the city will highlight speed up cultivation “ three a group ”, is speed up cultivation group industrial famous trademark, around reconstruction upgrade food, and metallurgical, and building materials, and machinery, and chemical, and wood industry, and textile seven large traditional industry, speed up development new medicine and the biological, and new energy and the energy saving environmental, and new material, and new information, and high-end equipment manufacturing “ four new a high ” five large strategic emerging industries, boot Enterprise especially “ double 50” enterprise, developed perfect trademark strategy planning, and encourages enterprise full application trademark dedicated right pledge way And use of intangible assets to solve financing problems; speeding up the cultivation of a number of high quality agricultural products brand, speeding up the cultivation of a number of national brand of agricultural products, increase the added value, speeding up foster a number of service trademarks, guide services enterprises, active application registration, service marks, creating the service brand.
Encouraging enterprises to service mark as a link, vigorously developing chain management, franchise and other modern management mode, network operation, brand, promote service upgrade transformation.
